Materials

We test fabrics for stability and wear resistance, check light output, and look at the behavior of the model after different types of washes. We find the best fabrics and canvases. We use natural fabrics with a high content of cotton or wool.

To determine the environmental friendliness of a product, it is necessary to take into account such aspects of its production as carbon dioxide emissions, the ability to decompose, energy and water consumption, the use of chemicals, staining methods, durability and social responsibility.

Each stage of the selection of materials is carried out under strict quality control. We carefully check each fabric sample for compliance with our standards and requirements for quality, environmental friendliness and safety.

Sometimes innovative materials are offered as an eco-friendly alternative to the usual fabrics. We are testing them and looking for decent analogues that will be of the same quality and durable, but at the same time a more reasonable choice, and not just a replacement.
For T-shirts, we chose a thin and durable jersey made of 100% pima cotton, which is much softer than its analogues. The double weave of the threads makes the material more durable: after washing, the T-shirt will not lose its shape, and the seams will remain as neat.

Mercerized cotton is soft and smooth, with a silky sheen. Special fiber treatment makes the material more durable and protects against fading.
For the hoodie, we chose a 100% cotton knitwear with a fleece. The basic shades are easy to fit into the wardrobe, loose, with a comfortable hood and a thick footer. The material is a cotton lining, smooth on the front side and brushed on the inside.